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Privacy Policy

Last updated: March 2026

Who we are

BKK Songkran (bkksongkran.com) is an independent festival information guide for Songkran 2026 in Bangkok, Thailand. We are not affiliated with any festival organiser, ticketing platform, or government body.

What data we collect

We collect minimal data to operate the site:

  • Analytics data — page views, session duration, referral source, device/browser type, approximate country. Collected via Google Analytics through Google Tag Manager. This data is anonymised and aggregated.
  • AI chat messages — when you use the Nong AI guide, your messages are sent to OpenAI's API to generate responses. We do not store your chat history on our servers beyond the current session. OpenAI's data handling is governed by OpenAI's Privacy Policy.
  • Cookies and local storage — we use browser local storage to save your Survival Kit checklist progress locally on your device. This data never leaves your browser. See the cookie section below.

How we use your data

  • To understand how visitors use the site and improve content
  • To provide the AI guide feature (Nong)
  • We do not sell, rent, or share your personal data with third parties for marketing
  • We do not build user profiles or serve targeted advertising

Cookies

We use the following cookies and storage mechanisms:

Cookie / Storage Purpose Type
_ga, _ga_* Google Analytics — anonymous usage statistics Analytics (2 years)
check-* Survival Kit checklist state (localStorage, your device only) Functional
GTM cookies Google Tag Manager container Analytics

You can manage cookie preferences using the CookieYes widget (bottom-left of the page) or your browser settings. Declining analytics cookies does not affect your ability to use the site.

Third-party services

Your rights

Depending on your location, you may have rights to access, correct, or delete data we hold about you. Since we collect minimal identifying data, requests are typically straightforward. Contact us via the site for any privacy requests.

For EU/EEA residents: you have rights under GDPR including access, rectification, erasure, and objection to processing. Our lawful basis for analytics is legitimate interest (improving the site). You may withdraw consent via the cookie settings at any time.

Data retention

Google Analytics data is retained for 14 months. Local storage data (checklist) stays on your device until you clear your browser data. We do not retain AI chat messages server-side.

Changes to this policy

We may update this policy as the site evolves. Material changes will be reflected in the "Last updated" date above. Continued use of the site constitutes acceptance of the current policy.

Contact

Questions or requests: use the feedback form on the site.